A Little Story about How the Media Gets North Korea Wrong

The North Korean government did not tell the people to prepare for another famine, but you probably saw headlines like this in the last week.
Here's how a mere mention of the 'arduous march' in the North Korean state media blew up and was incorrectly reproduced by media around the world in the space of a couple of days:
On March 28th, an essay by two North Koreans, Park Ok-kyoung and Choi Yoo-il, was published in the Rodong Sinmun (North Korea’s main paper). It included a passage, which roughly translates to “The road of the revolution is long and tough. There may again be times that call for chewing grass roots during an arduous march, and times that call for fighting the enemy single-handedly on a far-flung island...but we have to keep our single-minded loyalty for our dear marshal to the very end even if it costs our lives...”
The reference to the 'arduous march', the same term used to label the North Korean famine of the 1990s, caused a lot of excitement. But the term predates the 1990s famine. The original ‘arduous march’ was actually in 1938-39. It was a supposedly tough period of time that Kim Il-sung's band of guerrilla fighters had to 'march' through to victory in their fight against the Japanese occupiers. This tale credits Kim Il-sung for the defeat and is a classic 'struggle through adversity to final victory' type of story. So when times got tough in the 1990s, the official propaganda machine kicked in and framed it as a national struggle through adversity on the way to a final victory.
It was also about maintaining autonomy in the face of external threats, which was the context for this piece. The piece was meant to build up to the Party Congress in May, which is a massive political event that requires 'ideological preparation of the masses'.
So did the North Korean government tell the North Korean people to prepare to chew grass to survive another famine? Or to prepare to fight the enemy all by themselves on a far-off island? Not particularly. They basically said that the North Korean people must stick with their leader, even if things get tough, and all shall be overcome. And it also wasn't written in the name of Kim Jong-un (that would make it more of a story), but in the name of two individuals writing for the paper.
So, why did this happen?
Far too few journalists can read Korean, let alone know how to read and interpret North Korean propaganda. But there's a lot of international appetite for stories about North Korea. So once a piece like this gets out that makes sense to journalists with a peripheral awareness of North Korea, it is easy for it to bounce around the global media echo chambers, getting picked up by many outlets without any accuracy check on the interpretation.
Furthermore, the North Korean government isn’t going to come out and correct it. Here's where there is some truth in the statement "when it comes to North Korea news, anything goes." At this point it becomes something that ‘happened’ without actually happening.
On a brighter note, thanks to the deeper economic and food security resilience built up by the bottom-up marketization, private-plot farming, and linkage to the Chinese economy, a recurrence of a famine on the scale of the 1990s is extremely unlikely in North Korea now.
[Post edited on 2016-04-11 for clarity and accuracy]
Joy's Story: Part 1 - Growing Up in North Korea

I didn’t have a dream for my future when I was a child because my family was just trying to survive. My dad ran a farm, but one day the regime took all of his property. We had to start illegally selling wood to make money. We were always worried that we would get caught. We lived in constant fear and anxiety.
I remember not being able to eat for two days. My parents went into the mountains to find grass to boil and eat. Once we couldn't find grass, so my dad and I went to someone's cornfield. He carried me on his back and, when we got there, we pretended that I had to pee so I could go into the field and eat the unripe corn.
Eventually things got too hard for my mom, so she divorced my dad and left us. Life was so hard back then.

Because we never had enough money, there were a lot of arguments between my dad and my stepmom. There were other issues too—my sister’s husband tried to rape me. My father and stepmother also tried to marry me off when I was a teenager. I understood that they couldn’t keep taking care of me because of the economic situation, but I didn’t want to get married. When they set up a meeting with a prospective partner, I didn’t go but lied to my parents that I had and didn’t like him at all, mentioning a lot of bad things about the guy although I had never met him. I felt bad for him, but I had to do that because I didn’t want to get married.
Eventually, I decided to leave for China, hoping that I would have a better life there. I didn’t want to go to South Korea at the time because I heard a lot of rumors about how difficult living there was for North Korean people. Instead, I wanted to find an old Chinese couple, like my grandma and grandpa, who would let me live with them in exchange for taking care of them. I was naive.
I cried a lot at the idea of leaving my family and friends. I couldn’t tell my family that I was going to China, but I did tell some of my close friends. I asked them to give my goodbye letters to my family. I felt so apologetic to my father that I didn’t do much for him as his daughter. Before then I didn’t like my father because, after the regime took away his farm, he started drinking a lot and not taking care of our family, yet I just couldn’t help feeling heartbroken leaving him. I also got to spend 3 days with my mom who lived far away from my family before I went to China. At the time I got to have a lot of conversations that brought us a lot of healing and reconciliation.
I wasn’t sure if I would see my family again because of the possibility of getting caught while escaping to China. Before I left, I got some opium and carried it underneath the collar of my shirt so I could take it to kill myself in case I got caught.

I found a broker who gave money to the border guards so they didn’t patrol when I was supposed to cross the Tumen river. When I got to the middle of the river I felt that the ice was quite thin so I had to crawl to cross the rest of the river that was covered by snow. I didn’t realize that moment but later after I arrived I realized that my feet got so swollen because they got frozen from crawling the river in the snow. I couldn’t feel my feet for a while.
Continue reading Part 2 of Joy's story, focused on her time spent hiding in China.
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