The Making of 'I Am Sun Mu' – an Interview with Director Adam Sjoberg

Filmmaker and photographer Adam Sjoberg has been working for the last two and a half years on a new documentary about our friend and renowned resettled North Korean artist Sun Mu. The film, titled I Am Sun Mu, follows Sun Mu as he prepares a new exhibition. We have known Adam for a while—he directed Danny From North Korea—but he is also known for previous works such as Shake the Dust and many other internationally-recognized films.
Check out our interview below with Adam on his most recent documentary.

When did you begin working on I Am Sun Mu?
Justin Wheeler introduced me to Sun Mu in January of 2013. We had dinner and discussed the possibility of doing a documentary about his life and work. Because Sun Mu can’t show his face and has to go to great lengths to protect his identity, he was understandably careful about getting involved in a feature film about his life. However, because of the long-term relationship he’s built with LiNK, and my approach to filmmaking, he decided it was a good partnership. I’m super thankful that he said yes. A year after we initially met, he was invited to China to show his work in a solo exhibition. This was an unprecedented event for a North Korean artist—and a bold decision on the part of the curator. I decided this was a perfect opportunity to film him and use the exhibit as a narrative arc with which to tell the rest of his story.
What was your favorite part of the process?
The whole filming process has been a joy to work on. I loved some of the quieter moments of filming it when it would just be Sun Mu and me in his studio. He would be painting or working away on a piece, and I would just be a “fly on the wall” filming. That collaborative effort was really inspiring. I’ve also loved working with a team of creatives that are so talented. Mariana Blanco, our editor, has been crucial to getting the film completed. Ryan Wehner has been making some beautiful animations of Sun Mu’s work that really help bring Sun Mu’s back-story to life. And composer Joel P. West has been working on a unique and beautiful thematic score to round out the film. I love working as a team with people that inspire me.

What are some cool things you learned while you filmed?
There has been so many things that I’ve learned. I already had a basic knowledge of the history of the Korean peninsula, but I’ve learned even more about it—as well as the nuances of the Kim’s rule and influence on every portion of North Korean life. Hearing Sun Mu discuss his life in North Korea, as well as his process of “un-brainwashing” after he left was fascinating. But most importantly, developing a friendship with Sun Mu over the last two years has helped me see past the politics and stereotypes surrounding the issue. Part of the beauty of Sun Mu’s paintings is that they don’t sit in any particular political space. He misses his homeland and longs for a more idealized, free North Korea. His work reflects his torn heart: He is not North Korean or South Korean. He’s simply Korean, which is why so many of his paintings focus on the idea of reunification, which is often seen as an archaic solution to the future of the two Koreas. But I don’t think he’s painting about reunification because he’s sure it will happen, only that he hopes it will.
What was most challenging for you with creating the documentary?
I don’t want to give too much away, but things did not go as expected at Sun Mu’s exhibit. That created safety and security challenges. Beyond that, making a feature-length film is a tough job. There are so many parts of Sun Mu’s life that I wish I could tell. The more I filmed him, the more I wanted to include. But in the end, you have to decide what stories push the overall narrative forward and keep people interested. It was tough to lose some scenes, but there are always DVD extras!

Do you have a favorite scene?
Can I pick two? My favorite is probably a scene where Sun Mu describes the day he escaped. It’s mostly a compilation of his paintings brought to life with animation. Afterwards, Sun Mu sings a song while playing the guitar that he used to play back in North Korea. Another favorite scene is of Sun Mu painting with his daughters. He then describes a couple of paintings he made of them—one of which is of his oldest daughter holding a “letter that cannot be sent” to her grandmother. It’s powerful.
Why do you create documentaries? Why did you choose to do this one in particular?
I create documentaries because I have a passion for helping people tell their stories. I love the genre because of how it opens up people’s eyes to the world. Ever since getting involved with Liberty in North Korea back in 2010, I’ve been interested in this issue. The crisis in North Korea is often overlooked, thought of only in terms of its politics, and is considered by many to be a complicated “cause” in which to be involved. I’ve worked with commercial brands that haven’t wanted to align themselves with LiNK because their manufacturing is in China. But it’s one of the greatest ongoing tragedies in the world today—and I’m proud to be associated even a little bit with what LiNK is fearlessly doing.

Who is this documentary for?
Hopefully it’s for everyone. We tried to make a film that is not just about North Korea, but about a person—an artist. It has a little bit of everything in it: a few laughs, a story of family, a story of escape, and a story of an artist trying to make it. Sun Mu is a very poetic person, and so I think people will be drawn in by his narrative.
What are you most excited for people to see in the documentary?
The climax of the film is pretty exciting and emotional, but I’m most excited for people just to get to know Sun Mu.
Why should people watch this? Why is this important?
As I’ve mentioned above, this is an issue that is often only seen in the media regarding it’s politics, or else in comedies or shock-docs. I want people to see a more human side: to not walk away thinking of the Kims, but of the many people in North Korea who live under one of the most oppressive regime in the world. Not just of their plight, but of their potential.
Where/when can someone see the documentary?
There will be a website up soon with more information. It will take some time before we secure international and domestic distribution. Stay tuned to what LiNK is doing. We’ll try to keep everyone in the loop once it’s out for the world to see!
UPDATE: January 2017! We're excited to announce that I Am Sun Mu is now available on Netflix, iTunes, Amazon, YouTube, and other video on demand platforms! Watch it, rate it, and share!
Want some of Sun Mu's art for your home? Check out the Sun Mu canvas prints on the LiNK Shop!
Beyond Utopia: Documenting the Escape From North Korea
“...When life hands you an opportunity to watch footage like this, you don’t turn it down.” – IndieWire
Sharing visuals from the field has always been a dilemma for our organization. On one hand, the highly sensitive nature of the work makes protecting our routes and the identities of those involved the top priority. On the other, there is undeniable power and potential for impact in showing the reality of rescues—the high-stakes peril, raw emotion, and incredible moments of bravery from our North Korean friends. If only people could see what we did; it would become undeniably clear how important this issue is.
When Liberty in North Korea was first introduced to the Beyond Utopia team and their goal of documenting an actual rescue, we were incredibly hopeful, but with a healthy dose of skepticism. We knew all too well the countless risks, conflicting interests, and stakeholders involved in making such a project. Yet when we saw the footage, even in the most initial stages of editing, we knew this was something special.

Gripping, visceral, and urgent, Beyond Utopia embeds the viewer into the lives of several people as they navigate the path to freedom — a mother desperate to reunite with her son, a family of five as they attempt their perilous escape, and a South Korean pastor who’s devoted his life to helping North Korean refugees.
The film is both a simple record of events as they unfold and a suspenseful piece of cinema, weaved together with commentary from leading experts on the Korean Peninsula (including LiNK’s South Korea Country Director, Sokeel Park). It pulls back the curtain on the escape journey in a way that honors the truth and the film participants, while preserving the integrity of the work being documented. Although Beyond Utopia utilized Pastor Kim’s networks rather than our own, LiNK worked closely with the film’s team throughout post-production to review footage for security and accuracy.

The film made its debut in January 2023 at the Sundance Film Festival, long recognized as a hotspot for the upcoming year’s most impactful stories. To premiere at this influential celebration of cinema is a lifelong dream for many filmmakers, making Beyond Utopia’s inclusion alone a significant achievement.
LiNK’s CEO, Hannah Song, was able to attend Sundance alongside the crew and some of the film participants. She sat with the Roh family as they re-lived their escape on screen and saw how harrowing it truly was. For them to finally look back on their journey was a surreal and deeply emotional experience. Audience members were also tearing up and sniffling throughout the film and at the end, there was a long standing ovation — so deserved by these families for everything they have been through to reach freedom.

Sundance had one more surprise in store for us. A testament to the film’s heart, it won the coveted Audience Award for U.S. Documentary, selected by festival attendees themselves. The heartfelt recognition launched Beyond Utopia into another level of visibility, setting the tone for its success in the film festival circuit with some calling it an “Oscar hopeful.”

LiNK is proud to be an impact partner and fiscal sponsor for the film. As Beyond Utopia heads to theaters on October 23rd and 24th for an exclusive two-day event, LiNK will be joining the film on-screen to turn audience interest into tangible action. This documentary follows the lives of a handful of people, but the story is much larger than that. The goal was always to raise awareness and invite new audiences to learn more about all aspects of this issue, get involved as Allies, and help more North Korean refugees reach freedom.
As we’ve been able to slowly regain momentum with rescues since the pandemic, the level of visibility that Beyond Utopia offers is a timely opportunity. The journey has only become more challenging in recent years with border lockdowns, increased surveillance, and heightened restrictions. Costs have skyrocketed and become incredibly volatile, but our commitment to this work is stronger than ever.

Above all, Beyond Utopia is a story about the strength and resilience of ordinary North Koreans, despite the staggering circumstances stacked against them. Changing the narrative on North Korea to focus on the people, not a dictator or missiles, has long been a key pillar of our work. Beyond Utopia aligns with this perfectly, and we hope it brings greater urgency and support for this issue.
It cannot be overstated how rare this glimpse into this modern-day underground railroad is, and what a herculean feat it was for this film to be made.
Don’t miss the opportunity to see Beyond Utopia for yourself — now available on Hulu, Apple TV+, Amazon Prime video, and more.