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How North Korean People are Changing North Korea

March 21, 2022

Sometimes this issue seems hopeless. But we believe that all North Koreans can achieve their freedom in our lifetime. Here’s why.

A flowchart showing the various ways that change occurs in North Korea.

For decades, the North Korean people have been deprived of their basic human rights and potential. The regime has maintained control through a system of imposed isolation, relentless indoctrination, and brutal repression, creating one of the most closed societies in the world. The result is an all-encompassing enforced poverty, including material, physiological, social, informational, artistic, and spiritual deprivations.

In 2014, the United Nations Commission of Inquiry on Human Rights in North Korea concluded: “The gravity, scale and nature of these violations reveal a state that does not have any parallel in the contemporary world.”

In recent years, the pandemic has triggered another increase in isolation, hardship and repression.

Despite these tremendous challenges, the North Korean people have made significant progress toward their own freedom. In the 1990s, North Korea’s socialist economy collapsed, triggering a devastating famine and leaving the people to fend for themselves. Bottom-up market activity is changing North Korea and forcing the gradual opening up of North Korean society.

> The History of North Korea in under 3 minutes

Marketization and Emerging Entrepreneurs

Once the people realized they could no longer rely on the government, they abandoned their defunct work units and turned to private market activities. From selling home cooked meals to running extensive trade businesses, North Koreans have become incredibly creative and resourceful to survive. The markets central to these activities are known as the “Jangmadang,” and to this day, North Korean refugees regularly report that life would be impossible without them.

> The Jangmadang Generation

A photo of an outdoor market.

The famine forced people at all levels of society to find alternate ways to survive. Many government officials seized opportunities for camouflaged capitalism to enrich themselves personally. Even security officials accommodated the markets, accepting bribes to turn the other way and allow access to the Chinese border for trade. This corrupt state apparatus has further degraded the integrity and power of North Korean leaders.

Foreign Media & Info

The growing market economy has also created opportunities for foreign media and information to proliferate in North Korea.

First, the movement of people has significantly increased since the 1990s. Hundreds of thousands of North Koreans have now been outside the country for legal or illegal work and trade, in addition to refugees who were caught in China and forcibly repatriated. Observations from overseas are commonly shared through word of mouth and quickly spread through communities.

Additionally, new information technologies are increasingly available through the markets, making it easier to share and consume illegal foreign media. USB thumb-drives, SD and MicroSD cards, mobile phones, laptops and small portable media players are often loaded with foreign films, TV shows, and music that offer a glimpse of life outside.

> How Kpop is Challenging the Regime

Individual Agency & Independence

Since the collapse of the 1990s, the relationship between the North Korean people and the regime has been fundamentally changed. The people’s increasing economic autonomy has challenged the government’s centralized power and systems. Simultaneously, access to foreign media and awareness of life outside the country has eroded the legitimacy of the regime’s propaganda. The North Korean people have found opportunities to explore their potential, empowered to think and act independently of the regime.

Smiling North Koreans. Photo Credit: Roman Harak.

North Korean Defectors

As North Koreans gain both physical and psychological independence from the regime, some will risk their lives to escape and experience freedom. Since crossing the heavily fortified demilitarized zone directly to South Korea is nearly impossible, many refugees go north into  China while escaping North Korea.

North Korean defectors who successfully resettle become some of the most effective agents of change on this issue. Many maintain contact with their home communities through broker networks and smuggled Chinese phones. They send money back to their families along with first-hand accounts of the outside world, accelerating both market activity and the flow of information. 

Resettled North Koreans.

From the outside, North Korean refugees have the opportunity to share their stories on the international stage. Their personal accounts challenge the regime’s narrative of an unchanging and monolithic North Korea, instead highlighting the humanity and dynamism of the people. As they explore their potential in the free world, North Korean refugees increase the force of change through both internal and external influence.

> How A North Korean Defector Sends Money Back Home

Change from the Bottom-Up

While the situation in North Korea is changing, the government’s mastery in maintaining social control should not be underestimated. The regime’s response has ranged from crackdowns to tacit acceptance and reform. North Korean leader Kim Jong-un recognizes the trade-off between change and maintaining control, and has allowed limited marketization while cracking down on information flows.

Kim Jong Un.

Ultimately, however, the sources of change can only be managed, not eliminated. As the North Korean people learn more about their relative poverty and the reasons for it, pressure will build on the government for economic reform. The less the North Korean people fear the outside world, the less effective the government’s threat narrative will be, and the less justified their massive investment into nuclear weapons will seem.

The regime will either need to adapt to change and allow opening of the country, or ultimately face the consequences of increasingly dissatisfied people.

It is important to note that progress in North Korea is a fluctuating process, as it is anywhere else in the world. During the pandemic, there has been increased isolation, retrenchment, and a limited outflow of people. The situation at hand is dire, but we can still be optimistic about long-term outcomes and an overall upward trend towards progress.

Liberty in North Korea

Our staff from North Korea, South Korea, and around the world, with our diverse movement of supporters and volunteers, is committed to bringing freedom forward for all North Korean people.

We’re engaged at multiple touchpoints of change:

  • Helping North Korean refugees reach safety
  • Identifying and empowering North Korean agents of change
  • Mobilizing international support for the North Korean people
  • Working with North Korean defectors to develop content and technologies that increase the people’s access to information


Our theory of change recognizes that change in North Korea has already started, and it is being driven by the people. One day, all North Koreans will gain their freedom and take full authorship over their lives. When that day arrives, we will know that we were a part of helping North Koreans in this incredible story of resilience and human progress against all odds.

Liberty In North Korea’s 2025 Annual Report

April 30, 2026

Helping North Korean People Win Their Freedom

We’re excited to share LiNK’s 2025 Annual Report—a celebration of the work we accomplished together alongside a global movement of support for the North Korean people.

2025 Impact Highlights

  • 17 rescued
  • 22 resettled
  • 122 supported in resettlement
  • 144 empowered through LiNK programs
  • $4,214,232 raised
  • 11,833,136 reached ONLINE
  • 2,746+ reached IN-PERSON
  • 7 information access projects 

Read the full 2025 Annual Report here

Our Work Towards Liberty in North Korea

  • Refugee Rescues & Resettlement Support: Helping North Koreans refugees reach safety and supporting them as they rebuild their lives in freedom.
  • Empowering Resettled North Koreans: Investing in the capacity of North Koreans to succeed and work towards changing the future of their country.
  • Increasing Information Access for North Koreans: Developing and distributing tailored technology and content to help North Koreans access more uncensored information more safely.
  • Global Awareness & Advocacy: Amplifying North Korean refugee voices to reshape how the world sees this issue and mobilize a global movement of support.

Note From Our CEO

It's been 20 years since my first visit to the border of North Korea and China. 

To this day, I vividly remember Stitch—a 6-year-old boy I met on that trip, just days after his parents were caught and repatriated to North Korea. I still remember the silly faces he made at us as we were leaving the shelter that night. Perhaps it was a way to hide a grief he couldn't yet understand, or maybe he was just being a little boy. Later on, I thought about his mother. I couldn't begin to imagine how she must have felt being forced back across the border to a fate unknown, wondering if she would ever see her son again. That night changed everything for me. And for the last two decades, it has never let me go.

This past year, as I reflected on stories like Stitch’s that have stayed with me over the years, I was reminded that the urgency on this issue has not diminished.

Life inside North Korea remains profoundly difficult. Last year, in a follow-up to a landmark UN human rights report on North Korea from 11 years ago, it was found that “since 2014, control by the Government over its citizens has tightened increasingly. Under laws introduced since 2015, citizens have been subjected to increased surveillance and control in all parts of life. No other population is under such restrictions in today’s world.”

The regime continues to maintain near-total control through pervasive surveillance, arbitrary detention, torture, forced labor, and the increased use of public executions. All of this is happening while our attention is understandably pulled toward other crises at home and abroad. But just because it isn't in our daily newsfeed doesn't mean it isn't happening in North Korea every single day.

In 2025, the North Korean human rights movement faced its greatest crisis in decades. NGOs vital to the movement and on the frontlines—rescuing refugees, sending information into the country, and documenting abuses—were forced to downsize or potentially shut down due to a sudden collapse in funding and dramatic shifts in policy. According to reports, the North Korean government was watching all of this closely. They saw the weakening of these NGOs as a strategic advantage

And yet, in the face of these challenges, your support made it possible for us to launch an emergency campaign to raise funds for four frontline organizations fighting to survive, while continuing our own work in these areas.

Together, we brought 17 North Korean refugees to freedom, and celebrated the milestone of our 1,400th rescue. Each one required navigating a landscape that has grown more difficult every year with China’s rapid expansion of biometric security systems and AI-enabled surveillance. On the other side of that journey, 22 people were newly resettled and began rebuilding their lives, while our team continued supporting 122 individuals in their resettlement.

We invested in 144 North Korean storytellers, advocates and leaders through our programs, equipping them with scholarships, language skills, leadership and advocacy training, and a community that believes in them. Two Advocacy Fellows traveled across the country, speaking at universities and Fortune 500 companies and meeting with congressional offices on Capitol Hill. Scholarship recipients completed graduate programs and are going on to shape policy: one recently received a fully-funded PhD offer; another will begin teaching international relations in Tokyo this spring. These are not just personal victories but the emergence of leaders who are working to change the future of their country.

We also made a significant bet on something we believe could irreversibly change the course of this issue: technology designed specifically for the North Korean context. We advanced seven information access projects last year, with the support of 68 North Korean defector collaborators helping us develop and test tools that give citizens safer access to far more uncensored information than a single thumb drive could ever carry, alongside digital security tools to protect them from the regime's surveillance. These are significant advances. But they are only the beginning.

We are so grateful for the ways you have shown up and supported the North Korean people year after year. This work belongs to all of us—and none of it would be possible without you.

As a North Korean friend reminded us last year, “Freedom is not given, but it is something we can achieve.”

Thank you for your shared belief in this vision. Together, we can see it happen in our lifetime.

With unwavering hope,

Hannah Song
CEO, Liberty in North Korea

Refugee Rescues & Resettlement Support

While escape from inside North Korea remains almost impossible, there is an urgent need to help North Korean refugees hiding in China, many who have been living in uncertainty for years. Liberty in North Korea ensures a safe and dignified pathway, without cost or condition, for North Korean refugees who make the brave decision to seek freedom.

In 2025, we’re grateful to have welcomed 17 North Korean refugees and their children to freedom, and celebrated the milestone of our 1,400th rescue. 

On the other side of the rescue journey, LiNK helps North Koreans rebuild their lives with a strong foundation. Based on need, our team connects them to resources and services, conducts home visits, and provides financial assistance.

  • 17 rescued
  • 22 newly resettled
  • 122 supported
Up until the very last moment before leaving home [in China], I was terrified and hesitant. I was afraid of being arrested and worried about my family back in China. Now that I'm in South Korea, I realize I would have regretted it if I hadn't left. Living in freedom with ID feels like a dream. I'm excited to get vocational training, find a job, and adapt to South Korea well!”

– Won-mi, rescued in February 2025

Empowering Resettled North Koreans

North Korean refugees have unlimited potential, but they do not face an even playing field after arriving in South Korea or the US. We identify current challenges faced by resettled North Koreans and invest in their success through education, skill-building, and leadership opportunities. 

With the right support, North Koreans consistently prove their potential and become key players in driving change. They’re reaching their academic and career goals, sending money and information back into North Korea, and building global understanding and support for this issue. This next generation of North Korean leaders, entrepreneurs, storytellers, and advocates will be the ones to determine the future of their country; LiNK’s programs grow their capacity and partner with them as agents of change.

  • 144 empowered through our programs
LiNK’s program has helped me organize my thoughts and see my story as valuable. Seeing how others gain comfort or courage through my story, I feel that my difficult experiences have become meaningful points of connection. The storytelling and presentation training I received has allowed me to speak with responsibility rather than fear.” 

– Ree Ha Kim, LESP participant

Increasing Information Access for North Koreans

North Koreans live in one of the most closed and limited information environments in the world. To protect the effectiveness of their propaganda, the regime tries to maintain a complete monopoly on information and ideas inside the country. Their narratives emphasize the outside world as being dangerous and the threat of war as imminent, justifying the dictatorship and its draconian restrictions. 

Increasing the North Korean people’s access to uncensored outside information is therefore one of the most effective levers for change in the country. 

Liberty in North Korea works with North Korean defectors and engineers to develop tailor-made technology and content to help people inside the country access more information more safely. Empowered with the truth, North Koreans gain resilience against the regime’s propaganda and are emboldened to scrutinize the government, imagine a different future, and build pressure for change and opening.

  • 7 technology projects
  • 68 North Korean defector collaborators
  • 80,000+ lines of code written
This will have a major impact on the people of North Korea… Right now, because of the new law punishing so-called ‘non-socialist behavior,’ morale is very low. But if this program spreads inside North Korea, it will help people regain confidence.” 

– Anonymous North Korean user tester

*In order to protect end users, partners, and our projects, we are limited in what we can share publicly.

Global Advocacy and Awareness

For decades, North Korea has been reduced to a caricature—part threat, part joke. Dictators and geopolitics dominate headlines, making the country seem hopeless and unchanging. The global community’s inattention and inaction has only helped the regime to maintain the worst dictatorship on earth.

Liberty in North Korea partners with North Koreans to build an alternative narrative focused on their perspectives, resilience, and potential. Our objective is to reshape how the world sees and responds to North Korea, increasing pressure on governments to act and mobilizing the support that the North Korean people deserve.

Participants from LiNK’s programs have gone on to contribute to South Korea’s policy towards North Korea and engage at the highest levels of international politics, including at the United Nations Security Council and in the Oval Office.

  • 11,833,136 reached online
  • 2,764+ reached in-person
“As an Advocacy Fellow, I discovered new parts of myself, built confidence, and learned lessons that changed the way I see the world and my own story… With these lessons as my guide, I plan to stay dedicated to the cause of North Korean human rights and remain closely connected with the people I’ve met, building a lasting bridge of solidarity together.”

– Hannah Oh, 2025 LiNK Advocacy Fellow

Read the full 2024 Annual Report here

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