How North Korean People are Changing North Korea
Sometimes this issue seems hopeless. But we believe that all North Koreans can achieve their freedom in our lifetime. Here’s why.
For decades, the North Korean people have been deprived of their basic human rights and potential. The regime has maintained control through a system of imposed isolation, relentless indoctrination, and brutal repression, creating one of the most closed societies in the world. The result is an all-encompassing enforced poverty, including material, physiological, social, informational, artistic, and spiritual deprivations.
In 2014, the United Nations Commission of Inquiry on Human Rights in North Korea concluded: “The gravity, scale and nature of these violations reveal a state that does not have any parallel in the contemporary world.”
In recent years, the pandemic has triggered another increase in isolation, hardship and repression.
Despite these tremendous challenges, the North Korean people have made significant progress toward their own freedom. In the 1990s, North Korea’s socialist economy collapsed, triggering a devastating famine and leaving the people to fend for themselves. Bottom-up market activity is changing North Korea and forcing the gradual opening up of North Korean society.
> The History of North Korea in under 3 minutes
Marketization and Emerging Entrepreneurs
Once the people realized they could no longer rely on the government, they abandoned their defunct work units and turned to private market activities. From selling home cooked meals to running extensive trade businesses, North Koreans have become incredibly creative and resourceful to survive. The markets central to these activities are known as the “Jangmadang,” and to this day, North Korean refugees regularly report that life would be impossible without them.
> The Jangmadang Generation
The famine forced people at all levels of society to find alternate ways to survive. Many government officials seized opportunities for camouflaged capitalism to enrich themselves personally. Even security officials accommodated the markets, accepting bribes to turn the other way and allow access to the Chinese border for trade. This corrupt state apparatus has further degraded the integrity and power of North Korean leaders.
Foreign Media & Info
The growing market economy has also created opportunities for foreign media and information to proliferate in North Korea.
First, the movement of people has significantly increased since the 1990s. Hundreds of thousands of North Koreans have now been outside the country for legal or illegal work and trade, in addition to refugees who were caught in China and forcibly repatriated. Observations from overseas are commonly shared through word of mouth and quickly spread through communities.
Additionally, new information technologies are increasingly available through the markets, making it easier to share and consume illegal foreign media. USB thumb-drives, SD and MicroSD cards, mobile phones, laptops and small portable media players are often loaded with foreign films, TV shows, and music that offer a glimpse of life outside.
> How Kpop is Challenging the Regime
Individual Agency & Independence
Since the collapse of the 1990s, the relationship between the North Korean people and the regime has been fundamentally changed. The people’s increasing economic autonomy has challenged the government’s centralized power and systems. Simultaneously, access to foreign media and awareness of life outside the country has eroded the legitimacy of the regime’s propaganda. The North Korean people have found opportunities to explore their potential, empowered to think and act independently of the regime.
North Korean Defectors
As North Koreans gain both physical and psychological independence from the regime, some will risk their lives to escape and experience freedom. Since crossing the heavily fortified demilitarized zone directly to South Korea is nearly impossible, many refugees go north into China while escaping North Korea.
North Korean defectors who successfully resettle become some of the most effective agents of change on this issue. Many maintain contact with their home communities through broker networks and smuggled Chinese phones. They send money back to their families along with first-hand accounts of the outside world, accelerating both market activity and the flow of information.
From the outside, North Korean refugees have the opportunity to share their stories on the international stage. Their personal accounts challenge the regime’s narrative of an unchanging and monolithic North Korea, instead highlighting the humanity and dynamism of the people. As they explore their potential in the free world, North Korean refugees increase the force of change through both internal and external influence.
> How A North Korean Defector Sends Money Back Home
Change from the Bottom-Up
While the situation in North Korea is changing, the government’s mastery in maintaining social control should not be underestimated. The regime’s response has ranged from crackdowns to tacit acceptance and reform. North Korean leader Kim Jong-un recognizes the trade-off between change and maintaining control, and has allowed limited marketization while cracking down on information flows.
Ultimately, however, the sources of change can only be managed, not eliminated. As the North Korean people learn more about their relative poverty and the reasons for it, pressure will build on the government for economic reform. The less the North Korean people fear the outside world, the less effective the government’s threat narrative will be, and the less justified their massive investment into nuclear weapons will seem.
The regime will either need to adapt to change and allow opening of the country, or ultimately face the consequences of increasingly dissatisfied people.
It is important to note that progress in North Korea is a fluctuating process, as it is anywhere else in the world. During the pandemic, there has been increased isolation, retrenchment, and a limited outflow of people. The situation at hand is dire, but we can still be optimistic about long-term outcomes and an overall upward trend towards progress.
Liberty in North Korea
Our staff from North Korea, South Korea, and around the world, with our diverse movement of supporters and volunteers, is committed to bringing freedom forward for all North Korean people.
We’re engaged at multiple touchpoints of change:
- Helping North Korean refugees reach safety
- Identifying and empowering North Korean agents of change
- Mobilizing international support for the North Korean people
- Working with North Korean defectors to develop content and technologies that increase the people’s access to information
Our theory of change recognizes that change in North Korea has already started, and it is being driven by the people. One day, all North Koreans will gain their freedom and take full authorship over their lives. When that day arrives, we will know that we were a part of helping North Koreans in this incredible story of resilience and human progress against all odds.
39 North Koreans Now Free | Liberty In North Korea’s 2024 Annual Report
We’re excited to share LiNK’s 2024 Annual Report — a celebration of the work we accomplished together in 2024, and as a movement over the past two decades.
Read the full 2024 Annual Report here
2024 Impact Highlights
Our Work Towards Liberty in North Korea
- Refugee Rescues & Resettlement Support: Helping North Korean refugees reach safety and freedom, and gain stability and independence during the first years of their new lives.
- Empowering Resettled North Koreans: Working with resettled North Korean refugees to support their success and develop their capacity as agents of change.
- Increasing Information Access for North Koreans: Researching, innovating, and developing initiatives to empower North Korean people inside the country with greater access to information and technology.
- Changing the Narrative on North Korea: Focusing on the stories of the North Korean people and mobilizing a global movement of support for this issue.
Note from our CEO
North Korean Refugee Rescues & Resettlement Support
LiNK is one of the few groups that still operates in the underground railroad, forever changed by the effects of the pandemic. Our field team continues to navigate a more difficult operating environment, amidst increased restrictions and surveillance in China.
In 2024, we’re grateful to have welcomed 39 North Korean refugees and their children to freedom. As we regain momentum with rescues, our team is committed to finding ways to make rescue missions safer, reduce costs, and diversify our routes to build up the resilience of our networks.
Once North Korean refugees begin their new lives, LiNK journeys alongside them through this crucial period of transition. Whether this looks like financial assistance, home visits, or connecting people to resources and services, we help ensure a smoother, more successful resettlement experience.
- 39 rescued
- 35 newly resettled
- 140 supported
Empowering Resettled North Koreans
When North Korea is finally free, North Korean people themselves will be the ones to determine the future of their country.
As we work towards that day, LiNK invests in building the capacity of North Koreans to succeed in resettlement, reach their goals, and lead change. We identify current challenges in the defector community and develop programs to address gaps in career, education, and skill-building opportunities.
As North Koreans become leaders on campus, in their workplaces, and in their communities, it also develops their potential as agents of change on this issue. We’re already seeing the next generation of North Koreans spearheading progress with their unique talents — writers sharing their stories with global audiences, tech-savvy engineers developing information access strategies, entrepreneurs creating more opportunities for North Koreans in business, and activists speaking about North Korean human rights at the highest forums of international policy and diplomacy.
- 208 empowered through our programs
Increasing Information Access for North Koreans
North Korea is one of the most physically and digitally isolated countries in the world. By controlling what North Koreans see and hear through propaganda, the regime disempowers them from making informed choices or scrutinizing the government. Increasing the people’s access to outside information and technology is therefore one of the most effective ways to accelerate forces of change and opening.
LiNK’s Information Access Programs (formerly known as Labs) explores this opportunity with three key areas of impact — creating and curating content tailored to the interests of North Koreans, developing technologies with built-in security to protect users, and devising strategies to increase the flow of information into North Korea.
In 2024, we grew our small Information Access Programs (IAP) team and laid the foundation for ambitious expansion in 2025.
- 2 technology projects
- 1 digital security research project
- 52 North Korean defector collaborators
- 4 media features broadcast into North Korea (via Radio Free Asia and Voice of America)
As always, we are limited in what we can share publicly to protect end users, partners, and the projects themselves.
Changing the Narrative on North Korea
For decades, North Korea has been defined by dictators, politics, and security threats. Media outlets often perpetuate the narrative of a distant and hopeless country, playing right into what the regime wants — to stymie change and distract from the real story, the North Korean people.
LiNK empowers North Koreans to redefine and humanize this issue through their stories. We partner with them to create original media, as well as work with international media outlets to foster a people-centered approach to reporting.
Today, we see a broader narrative on North Korea that highlights forces of change and invites international audiences to join us in taking action. North Koreans themselves are now leading the charge, creating their own documentaries, books, digital media, and art to rewrite the future of North Korea — one where every man, woman, and child is free.
- 11,586,504 reached online
- 2,923 reached in-person
20 Years of Impact on the North Korea Issue
- 1,382 North Korean refugees rescued
- 1,245 resettled in South Korea
- 37 resettled in the U.S.
- 1,101 empowered through our programs
- 46.6 million people reached online
- 350,000+ people reached in-person
- 1,273 total media mentions
- 1000+ LiNK Teams worldwide
"I am sending my congratulations to LiNK on its 20th anniversary. Few groups have done as much for North Koreans… Its long history is remarkable: many people have been discouraged by the lack of spectacular success, while LiNK has continued its operations, doing what was possible, often on a small scale. Such persistence is rare and commendable.
Most likely, North Korea will remain a challenge for a long time, and its people will need all kinds of support, including the assistance LiNK is providing. I wish LiNK continued success in its important work.”
– Andrei Lankov, historian, professor of Korean Studies at Kookmin University, author of The Real North Korea
