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How North Korean People are Changing North Korea

March 21, 2022

Sometimes this issue seems hopeless. But we believe that all North Koreans can achieve their freedom in our lifetime. Here’s why.

A flowchart showing the various ways that change occurs in North Korea.

For decades, the North Korean people have been deprived of their basic human rights and potential. The regime has maintained control through a system of imposed isolation, relentless indoctrination, and brutal repression, creating one of the most closed societies in the world. The result is an all-encompassing enforced poverty, including material, physiological, social, informational, artistic, and spiritual deprivations.

In 2014, the United Nations Commission of Inquiry on Human Rights in North Korea concluded: “The gravity, scale and nature of these violations reveal a state that does not have any parallel in the contemporary world.”

In recent years, the pandemic has triggered another increase in isolation, hardship and repression.

Despite these tremendous challenges, the North Korean people have made significant progress toward their own freedom. In the 1990s, North Korea’s socialist economy collapsed, triggering a devastating famine and leaving the people to fend for themselves. Bottom-up market activity is changing North Korea and forcing the gradual opening up of North Korean society.

> The History of North Korea in under 3 minutes

Marketization and Emerging Entrepreneurs

Once the people realized they could no longer rely on the government, they abandoned their defunct work units and turned to private market activities. From selling home cooked meals to running extensive trade businesses, North Koreans have become incredibly creative and resourceful to survive. The markets central to these activities are known as the “Jangmadang,” and to this day, North Korean refugees regularly report that life would be impossible without them.

> The Jangmadang Generation

A photo of an outdoor market.

The famine forced people at all levels of society to find alternate ways to survive. Many government officials seized opportunities for camouflaged capitalism to enrich themselves personally. Even security officials accommodated the markets, accepting bribes to turn the other way and allow access to the Chinese border for trade. This corrupt state apparatus has further degraded the integrity and power of North Korean leaders.

Foreign Media & Info

The growing market economy has also created opportunities for foreign media and information to proliferate in North Korea.

First, the movement of people has significantly increased since the 1990s. Hundreds of thousands of North Koreans have now been outside the country for legal or illegal work and trade, in addition to refugees who were caught in China and forcibly repatriated. Observations from overseas are commonly shared through word of mouth and quickly spread through communities.

Additionally, new information technologies are increasingly available through the markets, making it easier to share and consume illegal foreign media. USB thumb-drives, SD and MicroSD cards, mobile phones, laptops and small portable media players are often loaded with foreign films, TV shows, and music that offer a glimpse of life outside.

> How Kpop is Challenging the Regime

Individual Agency & Independence

Since the collapse of the 1990s, the relationship between the North Korean people and the regime has been fundamentally changed. The people’s increasing economic autonomy has challenged the government’s centralized power and systems. Simultaneously, access to foreign media and awareness of life outside the country has eroded the legitimacy of the regime’s propaganda. The North Korean people have found opportunities to explore their potential, empowered to think and act independently of the regime.

Smiling North Koreans. Photo Credit: Roman Harak.

North Korean Defectors

As North Koreans gain both physical and psychological independence from the regime, some will risk their lives to escape and experience freedom. Since crossing the heavily fortified demilitarized zone directly to South Korea is nearly impossible, many refugees go north into  China while escaping North Korea.

North Korean defectors who successfully resettle become some of the most effective agents of change on this issue. Many maintain contact with their home communities through broker networks and smuggled Chinese phones. They send money back to their families along with first-hand accounts of the outside world, accelerating both market activity and the flow of information. 

Resettled North Koreans.

From the outside, North Korean refugees have the opportunity to share their stories on the international stage. Their personal accounts challenge the regime’s narrative of an unchanging and monolithic North Korea, instead highlighting the humanity and dynamism of the people. As they explore their potential in the free world, North Korean refugees increase the force of change through both internal and external influence.

> How A North Korean Defector Sends Money Back Home

Change from the Bottom-Up

While the situation in North Korea is changing, the government’s mastery in maintaining social control should not be underestimated. The regime’s response has ranged from crackdowns to tacit acceptance and reform. North Korean leader Kim Jong-un recognizes the trade-off between change and maintaining control, and has allowed limited marketization while cracking down on information flows.

Kim Jong Un.

Ultimately, however, the sources of change can only be managed, not eliminated. As the North Korean people learn more about their relative poverty and the reasons for it, pressure will build on the government for economic reform. The less the North Korean people fear the outside world, the less effective the government’s threat narrative will be, and the less justified their massive investment into nuclear weapons will seem.

The regime will either need to adapt to change and allow opening of the country, or ultimately face the consequences of increasingly dissatisfied people.

It is important to note that progress in North Korea is a fluctuating process, as it is anywhere else in the world. During the pandemic, there has been increased isolation, retrenchment, and a limited outflow of people. The situation at hand is dire, but we can still be optimistic about long-term outcomes and an overall upward trend towards progress.

Liberty in North Korea

Our staff from North Korea, South Korea, and around the world, with our diverse movement of supporters and volunteers, is committed to bringing freedom forward for all North Korean people.

We’re engaged at multiple touchpoints of change:

  • Helping North Korean refugees reach safety
  • Identifying and empowering North Korean agents of change
  • Mobilizing international support for the North Korean people
  • Working with North Korean defectors to develop content and technologies that increase the people’s access to information


Our theory of change recognizes that change in North Korea has already started, and it is being driven by the people. One day, all North Koreans will gain their freedom and take full authorship over their lives. When that day arrives, we will know that we were a part of helping North Koreans in this incredible story of resilience and human progress against all odds.

From North Korea to Seoul National University | Noah’s Story

September 12, 2024

The house was too small. There was nowhere to hide, and so we had to leave.

I was only 8 years old when my parents divorced. My father was a violent alcoholic, and every day he would beat my mother, sister, and me. North Korea’s laws didn’t protect us from him, so my mother tried to protect us instead. My father stabbed her in the lungs for it.

We were suffocating, but there was no one to save us. The police, the law, and the regime didn’t care. So we left.

First, from our hometown. We moved to a remote city to escape our father’s shadow, but North Korea is a patriarchal society so families like ours are looked down upon. All people saw was a divorced woman and her fatherless children. They didn’t see my mother, who came back from the brink of death to protect her children at all costs. They didn’t see my older sister, who ran her own business and worked away from home to support our family.

All we had was each other, and everything we had, we shared. I remember the snacks we used to buy, the delicious things my sister would bring home and split three ways. We endured 8 years like this, surviving hardships and prejudice with little bits of sweetness.

With no social welfare or food rations to depend on, we had no hope of escaping extreme poverty and hunger. We tried our best, but there were days when I went to school starving. One time, while the other kids were getting ready to eat lunch, I snuck out to forage in a nearby mountain. I found some unripe apricots and ate them to satisfy my hunger. After school that day, I ran home and found some rice porridge leftover in the pot. Without thinking, I ate it all, only to find out later that my mother had sold her clothes in exchange for the rice.

That was worse than the hunger–the helplessness as I watched my mother sell her beloved belongings one by one.

We were still suffocating in a country that told us to be small and silent. To live so invisibly, perhaps they hoped we’d disappear altogether. And so we did. We left North Korea, in search of somewhere with breathing room. Somewhere we wouldn’t have to run from again.

That was eight years ago. My family lives in South Korea now. Today, my mother, who fought hard to protect her two children in a place with no freedom or human rights, works as a school teacher for other refugee children. My sister has since graduated from nursing school and works as a full-time ICU nurse. They’ve never stopped being the strongest, most loving people in my life. 

I’m here because they protected me. And now, I can protect them too.

I used to be a terrified, 8 year-old boy, who could only rely on his mother. Now, I’m her proud son, studying politics at Seoul National University – the most prestigious college in South Korea.

As I learn and grow, I’m able to understand my past and leverage it for a better future. The politics and systems that people live under, the environments and experiences that people carry with them – all of these things can be different. But in the end, we are all people. We set the standards for our freedom. We can be the ones who bring change.

When I think about how my family used to live and how we live now, it’s actually easier to remember the bright, happy moments in North Korea, because they were so few and far between. Now, happiness is happenstance – it’s everyday and mundane. And I realize that’s what it must mean to be free. That I know this sweetness will stay, and I can too.

Noah was part of our 2022 class of Advocacy Fellows, a program that supports and develops the next generation of North Korean leaders, storytellers, and advocates. For three months, he traveled across the United States, sharing his story at universities, Fortune 500 companies, embassies, thank-tanks, and The White House. Ultimately, Fellows are working to bring a greater focus to the North Korean people and human rights issues rather than just politics.

We’re only able to sustain these life-changing programs because of your support.

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