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A Little Story about How the Media Gets North Korea Wrong

April 7, 2016
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The North Korean government did not tell the people to prepare for another famine, but you probably saw headlines like this in the last week.

Here's how a mere mention of the 'arduous march' in the North Korean state media blew up and was incorrectly reproduced by media around the world in the space of a couple of days:

On March 28th, an essay by two North Koreans, Park Ok-kyoung and Choi Yoo-il, was published in the Rodong Sinmun (North Korea’s main paper). It included a passage, which roughly translates to “The road of the revolution is long and tough. There may again be times that call for chewing grass roots during an arduous march, and times that call for fighting the enemy single-handedly on a far-flung island...but we have to keep our single-minded loyalty for our dear marshal to the very end even if it costs our lives...”

The reference to the 'arduous march', the same term used to label the North Korean famine of the 1990s, caused a lot of excitement. But the term predates the 1990s famine. The original ‘arduous march’ was actually in 1938-39. It was a supposedly tough period of time that Kim Il-sung's band of guerrilla fighters had to 'march' through to victory in their fight against the Japanese occupiers. This tale credits Kim Il-sung for the defeat and is a classic 'struggle through adversity to final victory' type of story. So when times got tough in the 1990s, the official propaganda machine kicked in and framed it as a national struggle through adversity on the way to a final victory.

It was also about maintaining autonomy in the face of external threats, which was the context for this piece. The piece was meant to build up to the Party Congress in May, which is a massive political event that requires 'ideological preparation of the masses'.

So did the North Korean government tell the North Korean people to prepare to chew grass to survive another famine? Or to prepare to fight the enemy all by themselves on a far-off island? Not particularly. They basically said that the North Korean people must stick with their leader, even if things get tough, and all shall be overcome. And it also wasn't written in the name of Kim Jong-un (that would make it more of a story), but in the name of two individuals writing for the paper.

So, why did this happen?

Far too few journalists can read Korean, let alone know how to read and interpret North Korean propaganda. But there's a lot of international appetite for stories about North Korea. So once a piece like this gets out that makes sense to journalists with a peripheral awareness of North Korea, it is easy for it to bounce around the global media echo chambers, getting picked up by many outlets without any accuracy check on the interpretation.

Furthermore, the North Korean government isn’t going to come out and correct it. Here's where there is some truth in the statement "when it comes to North Korea news, anything goes." At this point it becomes something that ‘happened’ without actually happening.

On a brighter note, thanks to the deeper economic and food security resilience built up by the bottom-up marketization, private-plot farming, and linkage to the Chinese economy, a recurrence of a famine on the scale of the 1990s is extremely unlikely in North Korea now.

[Post edited on 2016-04-11 for clarity and accuracy]

North Korean Soldiers in Russia-Ukraine War

April 21, 2025

Insights from LiNK’s Chief Strategy Officer, Sokeel Park

North Korean soldiers (Credit: AFP)

Since the end of last year, there have been multiple credible reports of a significant number of North Korean troops being killed and wounded while fighting against Ukrainian forces in Kursk. More recently, there have been media interviews with two North Korean POWs' being held in Ukraine and reports of additional reinforcements being sent to Russia. Kursk is a Russian region bordering Ukraine where Ukrainian forces have held territory since last summer, aiming to change the dynamics of the war and hold a bargaining chip for peace negotiations. 

These North Korean soldiers were sent to Russia by Kim Jong Un last autumn as part of his support for Putin’s war. In return, Russia is thought to be providing North Korea with oil, military technology, food and cash.

Kim Jong Un’s Goals and How The World Can Respond

Since the first reports of this unprecedented deployment of over 10,000 North Korean troops to a foreign war we have been in discussions with the Ukrainian Embassy in Seoul, the US government, and Ukrainian civil society representatives regarding policy recommendations and potential responses. 

Whilst it is clear that Kim Jong Un does not care about the tragic loss of life of young North Korean men in the trenches of Kursk, he does care about maintaining control over North Korean people’s information environment. 

At every opportunity we will continue to encourage relevant governments to increase information access initiatives with strategic messaging targeting North Korean troops in Russia, overseas North Koreans, and audiences inside North Korea. The objectives are to decrease North Korean soldiers’ willingness to fight for Putin, encourage surrender and defection, prevent avoidable loss of life, and increase political costs for Kim Jong Un to continue his military support for Putin. 

Treatment of North Korean POWs

We also call on the media to protect the rights, dignity and identity security of any captured North Korean POWs who may be made available for interviews. The North Korean military does not educate its soldiers on its rights as POWs, and information released through such interviews may endanger the soldiers themselves and family members back in North Korea. The Geneva Convention also protects POWs against being subject to public curiosity, meaning interviews must be truly voluntary with fully informed consent, and not exploit the POWs status or conditions. We have discussed these issues directly with relevant journalists, but it is regrettable that in the race to be first some media’s ethical standards have dropped. 

The Future of North Korea

The North Korean government’s threats to international security are real, and they dominate the news headlines regarding the country. But we should remember that the North Korean soldiers dying on the battlefield come from the same communities as North Koreans that have come to freedom with us, are now enthusiastically learning English in Seoul, advocating for North Korean human rights at the UN, and working with us to challenge the North Korean government’s control over information.  

It will only be when North Korea opens up and all North Korean people gain their basic freedoms that North Korea can have leadership that values North Korean lives. When that happens all of these issues, including the North Korean government’s threats to international security, can be resolved. Thank you for your ongoing support for this vision.

You can learn about human rights violations in the North Korean military in this report by our colleagues at NKDB. Download the full report at the bottom of the page.

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