How Has the Kim Family Held on to Power So Long?
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“This question is fundamental. To understand where we are and where we might be heading, we have to understand where we’ve come from.” – Sokeel Park, LiNK CSO
The North Korean regime is the world’s worst dictatorship, an extreme remnant of 20th century authoritarianism that has stretched across eight decades and three generations of the ruling Kim family. The regime’s all-encompassing system of control constrains the North Korean people’s agency and potential, resulting in an enforced poverty which includes physiological, material, social, informational, and cultural deprivations.
It is not easy for dictators to maintain power for long. During the Kim family’s rule, the world has seen the rise and fall of dozens of other dictatorships. Through many periods of global change and internal instability, they’ve managed to maintain power not by sheer force or luck, but through an array of adaptive strategies. But when the media portrays Kim Jong Un as crazy or irrational, it undermines our understanding and approaches to try to undermine that dictatorship.
There is a formula to their approach, and if we can understand it, then we can counteract it.
The Four Ways Dictators Lose Power
Historically, the fall of dictators can be attributed to four factors. By looking at each of them, we can see how the ruling Kim family has strategically avoided these fates.
1. Military Defeat/International Intervention
An external country or force intervening and overthrowing a dictator through military defeat.
2. Elite Challenges
An internal challenge emerging from within the country’s top political or military circles, forcibly removing the current dictator by assasination or a coup d'état,
3. Popular Uprising
An internal challenge from below, where a mass movement forces a change in leadership. In some cases, parts of the elite may join the side of the masses.
4. Death in Office
The death of the current leader, opening up an opportunity for someone else to assume control and end the dictatorship or make significant changes.
Threat #1: Preventing Military Overthrow
To prevent an external power from overthrowing their dictatorship, the Kim family first needs a strong deterrent against military force. The vast majority of mainstream news coverage of North Korea focuses on one thing: nuclear weapons. Having nuclear weapons and being seen as potentially willing and able to use them is arguably the most effective way to deter a military intervention from the outside.
Second, the Kim family has strategically managed their relations with countries like the Soviet Union / Russia, China, the United States, and South Korea. They go back and forth between periods of warmer and colder relations, effectively balancing opportunities and risks to gain support while preventing too much external influence. It’s unlikely that the Kim family has ever really trusted any of these external powers, even those that are sometimes labelled as “allies”.
Threat #2: Preventing Elite Challenges
Historically, the position of dictator can be very tempting to others within the leadership’s orbit, from competing family members to senior politicians or military leaders. To prevent anyone from building too much power and becoming a threat, the ruling Kim family carefully manages elite politics, alternating between demoting, promoting, and purging top officials.
On top of that, cross-layered surveillance between different institutions also keeps potential challengers under surveillance and in check, and prevents any one person or group of people from launching a challenge for power.
Threat #3: Preventing Popular Uprisings
The next scenario that the regime must prevent is a popular uprising.
A common conception of North Korea is that if the people wanted to rise up and revolt, they would have, and so they must be brainwashed or bought into the regime’s ideologies. While the latter may be true to some degree, it's difficult to fully grasp the extent to which the government’s system of control deprives people of their agency and potential and prevents them from challenging dictatorial rule.
North Korea is the most closed country in the world. The regime has forcibly cut off North Koreans from the rest of humanity, which serves as the baseline for their control. This centers everything—social structure, daily life, resources, information—around the regime, and eliminates sources that could undermine or threaten their authoritarian rule.
Laying the Foundation: Kim Il Sung’s Half-Century in Power
Kim Il Sung was 33 years old when he was installed into power by the Soviet Union—very young in global politics at the time, when most leaders were in their 50s and 60s. This historical happenstance has ended up being a key factor in the longevity of the Kim family’s control.
From his rise to power in 1945 to his death in 1994 at the age of 82, Kim Il Sung had 49 years to mold North Korea’s politics and systems in his image. During this time, he laid the foundation for hereditary succession by:
- Centralizing power around this dictatorship.
- Building a cult of personality around himself and his direct lineage: propaganda and myth-making that legitimized the Kim family as the only North Koreans worthy to lead the country.
- Purging anyone who could have been an alternative leader.
When it came time for Kim Jong Il to assume power, and the Kim Jong Un after that, decades of preparation smoothened the transition.
Now, after three generations of the Kim family, it would be very difficult for anyone else, even among the upper elite, to try and take power. Even if someone did manage to depose the current dictator, they would have to contend with not just managing the power vacuum, but the ideological void left by decades of propaganda and mythmaking that surrounded the Kim family.
Without the legitimacy that had been set up by the Kims, a new leader would likely find it difficult to maintain power for long. This is something that North Korean elites understand, which further discourages any rival officials from challenging the current regime.

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How North Korean People are Changing North Korea
Sometimes this issue seems hopeless. But we believe that all North Koreans can achieve their freedom in our lifetime. Here’s why.

For decades, the North Korean people have been deprived of their basic human rights and potential. The regime has maintained control through a system of imposed isolation, relentless indoctrination, and brutal repression, creating one of the most closed societies in the world. The result is an all-encompassing enforced poverty, including material, physiological, social, informational, artistic, and spiritual deprivations.
In 2014, the United Nations Commission of Inquiry on Human Rights in North Korea concluded: “The gravity, scale and nature of these violations reveal a state that does not have any parallel in the contemporary world.”
In recent years, the pandemic has triggered another increase in isolation, hardship and repression.
Despite these tremendous challenges, the North Korean people have made significant progress toward their own freedom. In the 1990s, North Korea’s socialist economy collapsed, triggering a devastating famine and leaving the people to fend for themselves. Bottom-up market activity is changing North Korea and forcing the gradual opening up of North Korean society.
> The History of North Korea in under 3 minutes
Marketization and Emerging Entrepreneurs
Once the people realized they could no longer rely on the government, they abandoned their defunct work units and turned to private market activities. From selling home cooked meals to running extensive trade businesses, North Koreans have become incredibly creative and resourceful to survive. The markets central to these activities are known as the “Jangmadang,” and to this day, North Korean refugees regularly report that life would be impossible without them.
> The Jangmadang Generation

The famine forced people at all levels of society to find alternate ways to survive. Many government officials seized opportunities for camouflaged capitalism to enrich themselves personally. Even security officials accommodated the markets, accepting bribes to turn the other way and allow access to the Chinese border for trade. This corrupt state apparatus has further degraded the integrity and power of North Korean leaders.
Foreign Media & Info
The growing market economy has also created opportunities for foreign media and information to proliferate in North Korea.
First, the movement of people has significantly increased since the 1990s. Hundreds of thousands of North Koreans have now been outside the country for legal or illegal work and trade, in addition to refugees who were caught in China and forcibly repatriated. Observations from overseas are commonly shared through word of mouth and quickly spread through communities.
Additionally, new information technologies are increasingly available through the markets, making it easier to share and consume illegal foreign media. USB thumb-drives, SD and MicroSD cards, mobile phones, laptops and small portable media players are often loaded with foreign films, TV shows, and music that offer a glimpse of life outside.
> How Kpop is Challenging the Regime
Individual Agency & Independence
Since the collapse of the 1990s, the relationship between the North Korean people and the regime has been fundamentally changed. The people’s increasing economic autonomy has challenged the government’s centralized power and systems. Simultaneously, access to foreign media and awareness of life outside the country has eroded the legitimacy of the regime’s propaganda. The North Korean people have found opportunities to explore their potential, empowered to think and act independently of the regime.

North Korean Defectors
As North Koreans gain both physical and psychological independence from the regime, some will risk their lives to escape and experience freedom. Since crossing the heavily fortified demilitarized zone directly to South Korea is nearly impossible, many refugees go north into China while escaping North Korea.
North Korean defectors who successfully resettle become some of the most effective agents of change on this issue. Many maintain contact with their home communities through broker networks and smuggled Chinese phones. They send money back to their families along with first-hand accounts of the outside world, accelerating both market activity and the flow of information.

From the outside, North Korean refugees have the opportunity to share their stories on the international stage. Their personal accounts challenge the regime’s narrative of an unchanging and monolithic North Korea, instead highlighting the humanity and dynamism of the people. As they explore their potential in the free world, North Korean refugees increase the force of change through both internal and external influence.
> How A North Korean Defector Sends Money Back Home
Change from the Bottom-Up
While the situation in North Korea is changing, the government’s mastery in maintaining social control should not be underestimated. The regime’s response has ranged from crackdowns to tacit acceptance and reform. North Korean leader Kim Jong-un recognizes the trade-off between change and maintaining control, and has allowed limited marketization while cracking down on information flows.

Ultimately, however, the sources of change can only be managed, not eliminated. As the North Korean people learn more about their relative poverty and the reasons for it, pressure will build on the government for economic reform. The less the North Korean people fear the outside world, the less effective the government’s threat narrative will be, and the less justified their massive investment into nuclear weapons will seem.
The regime will either need to adapt to change and allow opening of the country, or ultimately face the consequences of increasingly dissatisfied people.
It is important to note that progress in North Korea is a fluctuating process, as it is anywhere else in the world. During the pandemic, there has been increased isolation, retrenchment, and a limited outflow of people. The situation at hand is dire, but we can still be optimistic about long-term outcomes and an overall upward trend towards progress.
Liberty in North Korea
Our staff from North Korea, South Korea, and around the world, with our diverse movement of supporters and volunteers, is committed to bringing freedom forward for all North Korean people.

We’re engaged at multiple touchpoints of change:
- Helping North Korean refugees reach safety
- Identifying and empowering North Korean agents of change
- Mobilizing international support for the North Korean people
- Working with North Korean defectors to develop content and technologies that increase the people’s access to information
Our theory of change recognizes that change in North Korea has already started, and it is being driven by the people. One day, all North Koreans will gain their freedom and take full authorship over their lives. When that day arrives, we will know that we were a part of helping North Koreans in this incredible story of resilience and human progress against all odds.



